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Stars Sign Up For Guiness' 250th Birthday Party

 

Updated : Jul 16, 2009

Guiness revealed the line-up of artists for Dublin’s Arthur’s Day 250th anniversary celebrations on 24th September 2009.

The celebrations begin in Dublin at 17:59 local time with a global toast to Arthur Guinness to mark 250 years since the signing of the 9,000 year lease on the St. James’s Gate brewery and kick off the beginning of the Arthur’s Day global events.

Some of the music industry’s biggest names including Tom Jones, Sugababes, David Gray, The Kooks, Razorlight and David Holmes as well as some of today’s most influential rising stars such as Imelda May, Republic of Loose, Mick Flannery, Reverend and the Makers, Mystery Jets, Noah and the Whale, Jamie Cullum and Calvin Harris will be joining previously announced artists such as The Enemy, Estelle, Soul II Soul, The Undertones and Kasabian for the Dublin celebrations. Over 60 Artists will be performing in Dublin and around the world including New York, Lagos, Yaoundé and Asia to mark this remarkable milestone.

In Dublin thousands of people will be coming together to experience the live music events in over 30 venues across Dublin from intimate gigs in 28 Dublin pubs to 4 other music venues and even a concert at the St. James’s Gate brewery itself. One of the most historic buildings in the brewery, Hop Store 13, will become a live music studio for Arthur’s Day where more than 2,000 guests from around the world will enjoy performances from global Artists in honour of this remarkable milestone and the legacy that is Arthur Guinness.

Those lucky enough to get their hands on tickets to the four studio venues – Tripod, Vicar St, Whelan’s and The Academy – will enjoy up to seven amazing international and Irish artists while consumers attending the pub venues such as Oliver St John Gogarty’s, O’Donoghues, Mulligans and The Palace Bar, will have the unique experience of seeing two well known artists and a performance from a special guest in the intimate surroundings of a traditional Dublin pub.

Grainne Wafer, GUINNESS Head of Marketing, said, “In this remarkable year, we wanted to create a unique experience where thousands of people will come together in Dublin and across the island to participate in the 250th anniversary celebrations by raising a GUINNESS to Arthur while also seeing some of the world’s best recording artists. Consumers will see artists including Tom Jones, David Gray and Imelda May in a Dublin pub for under ten euro, which is a really exciting prospect. Each of the four studio venues will have up to seven amazing international and local artists performing live for a 20 minute set; before making an unannounced appearance for 30 incredible minutes when they perform live in an intimate pub setting.”

At 17:59 in Ireland and around the world, consumers will be joined by Artists and celebrities including Sir Bob Geldof, Guy Ritchie, Carson Daly, Jerry Hall and Sophie Dahl as they take part in this once in a lifetime moment and raise a GUINNESS to Arthur and toast the Arthur Guinness Fund. Arthur Guinness and his family were responsible for some of the most well known acts of philanthropy in Ireland and to honour and continue this legacy we are establishing the Arthur Guinness Fund. The aim of the Fund is to enable and empower individuals with skills and opportunities to deliver a measured benefit to their communities. Guinness & Co. will donate €6 million to the Arthur Guinness Fund which will be active from September 2009.

 

 

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